Why blog for business?

From a business perspective there are several potential reasons to blog. But, as always, it depends on what you want. Blogs are no different from channels like video, print, audio, presentations and so on. They all deliver results – but of varying kind. The kind you can expect from blogs is mainly about stronger relations with important target groups.

  • Become the Expert
  • Customer Relationships
  • Media Relations
  • Internal Collaboration
  • Knowledge Management
  • Recruitment
  • Test ideas or products
  • Rank high in Search Engines

Why blog for business? [CorporateBlogging.Info]


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